2008 sounded the website of the build-up game

Olympic year is very busy, such as the Internet industry is also a stampede as the Olympic voyage of the deck, "the Internet under a Blue Ocean is what» "Every tempted entrepreneurs who are asking. Over the past year, online games industry is still concerned about profits and the focus of the Internet, but with the people's needs change, a lot of people have started the online games like lightweight - - web games (webgame). webgame compared with traditional online games like notebook with the desktop, convenient and less possession time and energy, were white-collar crowd Repeng, but due to the short life cycle of web games, the homogenization of the problem is serious, is also facing a lot of web games A crisis of survival. Web game market outlook is very good, but also great challenges
Most of the game is on the page VIP service charges: open, speed building, props. So compared to online games, web games only its surplus revenue to the drop in the bucket, then the income situation of the game page how about this industry is worth it for investment, the return on investment is how.
Game-sik, a successful advertising revenue model, has been considered to be the best page ad game mode. At present China's largest website Games - Cat Travels (http://pet.mop.com) as an example, the cat's Travels 60 percent of the profits from the game into advertising. Tagging the advantage lies in its existing form and very close to the users, users of the fit is very high, so little effect on the user experience. According to Ereli's data shows that: in 2009 China's online games, advertising-scale planting will be over 1 billion yuan; game in the 2007 U.S. advertising market-sik, 69.5 percent of revenue from Web-based games, and TV games and PC games 2 The sum of the proportion of only 30.5 percent. With EA and id software, and other famous companies have web pages into the gaming industry, the proportion of web games will also continue to expand and is expected to 2012, the web game advertising revenue will account for all the games built-in advertising revenue of 73.5%.

webgame small investment, low technology threshold, but it faces the same products of the products, their lack of creativity and planning. These products can profit unforeseen Erzhi. Class travian OGAME products emerging category, the three categories of war strategy games to three per month on average, these games really get the audience recognized. Cat Travels in the current domestic market is only a web type of large-scale MMORPG products, with no Bijian of the products appear.
Online games is the direction of the community, the user is the key to success viscous
WEB2.0 give us the Internet has brought revolutionary changes in the Internet industry has recognized the nature of the community, these same applies for online games industry. The product is not a single online games to attract the attention of gamers, the cat has been able to travel with such achievements, the key reason is that it is rooted in a web of community-based games, game users to circumvent the page the question of the high turnover rate, Continuously through interactive games and communities to increase the viscosity of users.
Short life cycle, operating pressure
A game of the growth cycle in five years, -1, but the product life cycle of web games in just about three months, strategy and game users are basically in 3-5 months generally felt tired, a lot of strategy games on the users Paibingbuzhen up the middle of the night there, 6:00 am to climb up the transport of food, early users feel fresh and have fun, in the late game users generally feel exhausted. Cat Travels the game two years of operation, the user still in high-speed growth. In comparison, the operating experience of whether they can learn from and copy »

2008 sounded the website of the build-up game
2008 China's web games become more active, more companies began to enter webgame. As the first year of web games, 08 will be filled with excitement and curiosity of the year, while in the field of competition will become more fierce, to come up with creative, to do the field of web games Jobs. In every area of the city killed a number of early, leaving a group, and the game of the page relatively short life cycle, the carrier is a test, cats Travels of successful experience in the community, it is worth drawing upon. Internet web games as a Blue Ocean, and community-based nature of the same root, how to do a good job in the community of the game depends on the page of all the operators have a Mitac.

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